Global Marketing Agency Generates $150K in 4 Months with AI-Driven CX & Personalization

Industry: Technology, AI, CX

Client

A Global marketing agency

Goal

To establish a new technology and customer experience practice while driving new revenue and improving client outcomes through AI and ML solutions.

Challenges

  • The client sought to enhance their ability to deliver personalized AI and ML solutions to their clients, such as Aramco, Sabic, and Microsoft.
  • The challenge was to build a robust AI-driven CX practice that could quickly deliver measurable business value.

Solution

Our Fractional Head of AI developed and pitched new propositions in AI/ML, personalization, CRM, and data solutions.

His work included leading the team in the successful delivery of AI-driven and personalized marketing solutions that met the specific needs of each client.

He also spearheaded AI/ML and personalization initiatives, fostering strong client relationships with senior leaders.

Impact:

Generated over $150K in new revenue within just four months.

Delivered AI/ML and personalization solutions that significantly impacted the client’s customer engagement.

Strengthened strategic relationships with senior executives, including CMOs and CIOs, further positioning the client as a leader in the AI-driven marketing and CX space.

*Case studies reflect work undertaken by our Heads of AI either during their tenure with Head of AI or in prior roles before they were part of the Head of AI network; they are provided for illustrative purposes only and are based on conversations with our Heads of AI.